A Convention & Visitors Bureau (CVB) is a destination marketing organization that is funded through local hotel/motel tax to promote the area in a travel-related context to help keep “heads in beds” coming (and growing), bringing an influx of outside dollars to invest in the local economy. Leisure tourism, conventions, business travel, sports tournaments—anyone outside the area coming to the area is a CVB’s potential customer. In addition to providing information, a CVB actively advertises and markets the destination, as well as maintains relationships with local “tourism partners” to create and enhance the “product package.”

The following reports provide insight and transparency into the responsibilities and accomplishments of the City of Forsyth CVB year over year, along with metrics and other data showing growth and impact on the local economy.